Privacy policy

1. Introduction

2Two ("we", "us", "our") respects your privacy. This Privacy Policy explains what information we collect when you visit our website, how we use it, and the choices you have. By using our website, you agree to the practices described here. We serve visitors and customers worldwide.

2. Information We Collect

Information you provide. We only collect personal information that you choose to submit to us — for example when you fill in a contact form, sign up for our waitlist or newsletter, submit a testimonial, apply to our ambassador program, or create an account. This may include your name, email address, phone number, country, and any content you upload (such as photos or videos).

Information collected automatically. When you visit the site we automatically receive limited technical data such as your IP address, device and browser type, referring page, and pages viewed. We also capture campaign attribution parameters (UTM tags, gclid, fbclid) so we can understand which marketing channels brought you to us and connect your visit to a later purchase or sign-up.

3. Cookies, Analytics & Advertising

We use cookies and similar technologies for three purposes:

  • Essential — needed for the site to function (e.g. session, security, preferences).
  • Analytics — we use Google Analytics 4 to measure traffic, attribute conversions to marketing campaigns via UTM parameters, and improve the site.
  • Advertising & remarketing — we may use cookies and pixels from advertising partners (such as Google Ads and Meta) to show you relevant ads on other sites and platforms after you visit ours, and to measure the performance of those ads.

You can control cookies through your browser settings and opt out of personalised advertising via Google Ads Settings, Meta Ad Preferences, Your Online Choices (EU), or aboutads.info (US).

4. How We Use Information

  • To respond to enquiries and provide the products and services you request.
  • To operate, maintain and improve the website and our offering.
  • To measure marketing performance and attribute conversions across campaigns.
  • To show relevant ads and remarketing messages to past visitors.
  • To send you updates, newsletters or transactional emails (you can unsubscribe at any time).
  • To comply with legal obligations and protect our rights.

5. Sharing of Information

We do not sell your personal information. We share it only with trusted service providers that help us operate the site and our business — including hosting, database and backend infrastructure, email delivery, analytics, and advertising platforms — and only to the extent necessary for them to perform those services. We may also disclose information when required by law or to protect our legitimate interests.

6. International Transfers

Because we operate globally, your information may be processed in countries other than the one you live in. Where required, we rely on appropriate safeguards (such as Standard Contractual Clauses) to protect your data when it is transferred internationally.

7. Data Retention

We keep personal information only for as long as needed for the purposes described in this policy, to comply with legal obligations, resolve disputes and enforce our agreements.

8. Your Rights

Depending on where you live (including under the EU/UK GDPR, the California CCPA/CPRA and other applicable laws), you may have the right to access, correct, delete or port your personal information, object to or restrict certain processing, opt out of targeted advertising or the "sale" or "sharing" of personal information, and withdraw consent at any time. To exercise any of these rights, contact us at privacy@2two.co. You also have the right to lodge a complaint with your local data protection authority.

9. Security

We take reasonable technical and organisational measures to protect your information. No method of transmission or storage is 100% secure, however, and we cannot guarantee absolute security.

10. Children

Our website is not directed to children under 16, and we do not knowingly collect personal information from them.

11. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page shows when it was last revised.

12. Contact Us

For any questions about this Privacy Policy or our data practices, please contact us at privacy@2two.co.